Daniel Escate

Interaction Designer

Toronto based designer with over five years of experience in simplifying complex ideas, bringing them to life through engaging designs, and creating thoughtful experiences that leave an impression.

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Summary

What I bring to the team

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Cross-functional collabs

Balancing projects across different teams and departments, improving delivery speed, while growing as a multidisciplinary designer.

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Design thinking

Combining creativity and strategy to solve complex problems and create solutions that are viable, desirable, and feasible.

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Results driven

Defining all desirable outcomes and creating achievable business and user goals that measure impact and drive decision making.

Work

illustrate banner

illustrate inc

Leading InsureTech rebrand and website redesign

Branding

UX/UI

Animation

Development

Managed the new creative direction and led the website redesign with a small team. Facilitated weekly meetings, shared designs to stakeholders, implemented feedback, and developed new assets.

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thinktum banner

thinktum

Growing a no-code platform to simplify life insurance

Branding

Animation

Generative AI

Video

Played a key role in expanding the identity of this InsureTech startup. Launched social and email campaigns, designed booths showcased at conferences, and collaborated with the UX/UI team.

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EdCan Network banner

EdCan Network

Workplace wellness initiatives for K-12 educators

Branding

UX/UI

Designed and launched four responsive websites, including a bilingual English/French site, ensuring a cohesive visual identity. Published all articles and resources online and developed branded assets.

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illustrate banner

illustrate inc

Website Redesign

Branding

UX/UI

Animation

Dev

Customized the website using HTML, CSS, and JS while following accessibility standards.

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ARWAY banner

ARWAY

AR Way-Finder App

Dev

Branding

Video

UX/UI

Concept app and video for an augmented reality way finder app.

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bloom banner

Bloom

AR Restaurant Menu

Video

UX/UI

AR restaurant menu that shows information about items and where ingredients are sourced.

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Record store banner

Dan's Record Collection

Web Store Design

Dev

UX/UI

Web store created with React showcasing a record collection.

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EdCan banner

EdCan Network

Wellness for Educators

Branding

UX/UI

Managed the design and launch of 4 websites in English and French.

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Oxford banner

Oxford Properties Group

Event Promotions

Branding

Variety of physical and digital branded materials created for corporate Oxford events.

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thinktum banner

thinktum

InsurTech Startup

Branding

Animation

GenAI

Video

Assisted with rebranding, creating assets for social, email and web campaigns. Designed engaging booths showcased at insurance conferences.

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illustrate banner

illustrate inc

InsurTech Rebrand

Branding

UX/UI

Animation

Dev

Led the creative direction of the new illustrate inc. Creating a new logo, color palette, typography, etc.

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EdCan banner

EdCan Network

Wellness for Educators

Branding

UX/UI

Ensured a cohesive visual identity across primary and sub-brands while developing branded assets and marketing materials.

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ARWAY banner

ARWAY

App Creation

Dev

Branding

Video

UX/UI

Concept app and video for an AR way finder app.

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bwnn banner

Best Worst News Network

Interactive Video

Animation

An interactive video where you're in charge of the new broadcast. Make it the best... or not!

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Trans-Co

30-sec App Promo

Animation

Animated video for a concept app to help with transit overcrowding during COVID.

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thinktum banner

thinktum

Animations & GIFs

Branding

Animation

GenAI

Video

Created interactive videos and animated AI generated images.

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bloom banner

Bloom

App Advertisement

Video

UX/UI

AR restaurant menu that shows information about items and where ingredients are sourced.

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ARWAY banner

ARWAY

App Walkthrough

Dev

Branding

Video

UX/UI

Concept app and video for an AR way finder app.

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thinktum banner

thinktum

AI Images for Article Series

Branding

Animation

GenAI

Video

Used AI generated images for an article series and animated the images for promotion on social.

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Weather App

API Exploration

Dev

Weather app created with React and Open Weather API. Enter a city and get the forecast.

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Record store banner

Dan's Record Collection

React App

Dev

UX/UI

Web store created with React showcasing a record collection.

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ARWAY banner

ARWAY

iOS Concept App

Dev

Branding

Video

UX/UI

Concept app and video for an AR way finder app.

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About

Daniel

Background

Designer with over five years of experience in bringing ideas to life

Proven ability to build cohesive brand identities, design user-centered digital experiences, and create effective design solutions that leave an impact and drive meaningful engagement.

2023 - 2025

illustrate inc

Graphic Designer

2022 - 2023

thinktum

Graphic Designer

2021 - 2023

EdCan Network

Junior Graphic Designer

2018 - Now

Freelancer

Designer & Developer

Resume

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Education

Interaction Design & Development
George Brown College, 2021

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Location

Currently based out of Toronto, Ontario. Helping brands grow globally.

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Fun fact

I have a love for film photography!
View photos

Certifications

What I've learned

  • Completed

    Product Design & UX/UI Fundamentals, 2025

    Successfully completed this course covering UX/UI principles, product testing, design thinking, and creating enterprise software interfaces.

    • Apply UX/UI principles to create user-friendly interfaces
    • Develop wireframes and mockups to visualize design concepts
    • Conduct product testing to gather user feedback

    View certificate

  • In Progress

    Full Stack Software Developer, 2025

    In the process of completing this 15-course series, diving into the skills and tools for front-end, back-end, and cloud application development.

    • Build, deploy, test, and run full stack cloud native applications
    • Python and Flask for data science and AI application development
    • Node.js, React, Containers, Docker, NoSQL, Django, and more

Skills

What I can use

Illustrator

After Effects

Photoshop

Premier Pro

InDesign

Figma

Miro

HTML

CSS

Javascript

React

GitHub

Git

VS Code

WordPress

Squarespace

Webflow

Mailchimp

Hootsuite

GoDaddy

MS Office

Solutions

What I can do

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UX/UI Design

Intuitive user-centered designs

Designing responsive web pages that enhance experiences and create cohesive, intuitive systems. Using Figma to hand-off designs to developers and supporting them throughout the process.

  • Design Research, Information Architecture
  • User Journey & Flows, Personas, Accessibility
  • Wireframing & Prototyping
🎨

Brand Design

Build and grow strong brands

Passionate about helping brands grow through engaging solutions and creating strong visual identities. Connecting to audiences to create meaningful interactions.

  • Logos, Typography, Iconography, Color
  • Animations, Videos, Storyboards
  • Presentations, Ads, Posters, & more
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Web Development

Prototype and bring designs to life

Experienced with taking ideas and bringing them to life. From concept creations, to interactive prototypes, and launching web projects such as websites, landing pages, and email campaigns.

  • Front-End Development, Web Customization
  • Website, Landing Pages, Email Newsletters
  • Currently Learning Back-End Development
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Generative AI

AI for a streamline processes

Utilizing AI in a creative workflow can assist with brainstorming, ideate quickly, and explore concept creations. Developing truly unique images and iterating copy to communicate clearly.

  • DALL-E, Adobe Firefly, ChatGPT
  • Ethical AI Practices for Transparency
  • Prompt Engineering for Desired Outputs

Approach

How I do it

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User first

Tackling all challenges through the lens of users, prioritizing their needs, preferences, and behaviors to create intuitive digital experiences.

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Project management

Ensuring the successful execution of projects from concept to launch, connecting with teams needed for a seamless process that meets goals.

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Continuous learning

Always gaining news skills while learning from team mates or taking courses to stay current, expand knowledge, and grow as a designer.

Contact

Reach Out

Connect with me

Resume

References

Peer reviews

  • Daniel has been instrumental in providing hands-on design expertise across a range of projects, most notably our recent website rebuild. In addition to leading the design, Daniel also managed the technical implementation required to successfully launch the site.

    Daniel is a true professionalβ€”always a pleasure to work with, consistently bringing creativity, thoughtful ideas, and practical options to the table, leading to his ability to follow through with high-quality execution. I’m proud to provide my full recommendation and reference for Daniel.


    Lyndon Edwards
    President
    illustrate inc

  • Daniel's work shows strong visual fundamentals, a clean and modern aesthetic, and a good understanding of how design fits into broader product and marketing goals. He’s reliable, open to feedback, and brings a calm, focused energy to the team. β€” no drama, just solid execution and collaboration.

    His work shows strong visual fundamentals, a clean and modern aesthetic, and a good understanding of how design fits into broader product and marketing goals. I’d confidently recommend Daniel to any design team looking for someone who brings both craft and professionalism to their work.


    Krishna Khatri
    UX/UI Designer
    illustrate inc & thinktum

  • I had the pleasure of working with Daniel on our website redesign project, and I can confidently say he was instrumental to its success. Daniel brought not only exceptional creative talent but also a strong sense of ownership and collaboration. His ability to translate complex ideas into clean, engaging visuals made a huge impact on the final product.

    Beyond his design skills, Daniel was a joy to work with. He was always positive, responsive, and solution-oriented. I highly recommend him to any team looking for a creative partner who delivers with both professionalism and heart.


    Courtney Coon
    Executive Assistant
    illustrate inc

  • Daniel was an indispensable part of our creative team and I wholeheartedly recommend him. His multidimensional skills consistently delivered high-quality outputs that conveyed our brand's essence and engaged our audience effectively. His commitment to excellence, proactive approach, and adaptability were key to our projects.

    Daniel collaborated seamlessly with all teams while meeting deadlines, showing attention to detail and a strong spirit of teamwork. I thoroughly enjoyed working with him and would gladly do so again.


    Mariane Lefebvre
    Marketing Director
    thinktum